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Food Vendors
THE CHUTNEY FESTIVAL
- 20 Local and Regional Restaurants!
- Eateries from fine to unique foods that celebrate the culture and diversity of Michigan’s and the Midwest’s South Asian food scene by selling their specialties dishes that show off the talents of their chefs.
- Entertainment Stage!
- Festival stage features national, regional, and local acts playing classical, modern, and fusion south Asian melodies and many other musical styles.
BENEFITS OF PARTICIPATION
- Earn revenue – sell your food items to more than 3,000 projected guests in one of the highest per capitaspending markets in the country.
- Marketing – generate awareness of your restaurant and drive traffic into your restaurant long after the festival is over. Marketing opportunities include: the option to distribute promotional materials from your booth (e., coupons, giveaways, etc.), the chance to make live TV and radio appearances, and the opportunity to participate in media interviews.
PARTICIPATION OPTIONS & FEE STRUCTURE
- The festival’s main food show
- Large spaces start at: $1,100.
- A 16’ x 16’ space or food trucks 20’ or smaller.
- Small spaces start at: $650.
- A 8’ x 16’ space (indoor cooking is not allowed)
- Vendor Fee is subject to change based on previous vendor sales records.
- Fees for first year participants may be adjusted on projected sales.
- Large spaces start at: $1,100.
FOOD VENDOR CRITERIA
The festival is known for its high quality and diversity in all areas. Food vendors must meet the following criteria:
- Each applicant must be a year-round, fully licensed, and insured food sales operation whose primary function is the preparation and sale of food for consumption on its permanent premises or off-site in legally recognized and commercially zoned locations.
- Catering companies, licensed food trucks and other food operations with high volume event experience will be considered if their suggested menu items are deemed to be desirable and will enhance the festival’s menu variety.
- Any applicant may be asked for a comprehensive sampling of menu offerings by the festival Food Committee and may be asked for references from festivals or clients that have used applicant for larger scale events.
- A Chutney Festival representative will visit each new food vendor operation to judge for quality, service, and cleanliness.
- Applicants must be flexible in their choices of menu items for the festival. The festival will allow only certain items to be duplicated.
- Proof of ownership is required.
CHUTNEY FESTIVAL PROVIDES
- Tables – three (3) eight-foot prep/serving tables.
- Four (4) power outlets. Additional power may be purchased through the generator contractor if necessary.
- Two (2) site access passes.
- Food Vendor Orientation Meeting (REQUIRED FOR ALL PARTICIPANTS).
- General Services –- on-site electrical contractor. The festival will act as liaison with the Health Division and Fire Department and will provide general consulting to help choose menu items, determine prices, lay out stands, plan staffing.
MENU PRICING
The concept behind the Chutney Festival is to offer patrons the opportunity to try several different samples of the amazing cuisines we have to offer, rather than one large meal from a single food participant.
- Participants are limited to offering a maximum of 4 food items.
- Participants may sell both a “Taste Size” and “Full Size” of each menu item. However, festival requires 3 of the 4 food items be offered in “Taste Sizes” with each priced between $3-$7. Only one “Full Size” item may be priced at $8 or above, with the maximum price set at $15.
- Participants with approved menus that are, by their nature, difficult to serve in reduced portions, will be handled on a case-by-case basis to meet the “Taste” and “Full” sizing requirements.
RULES & REGULATIONS
- Participants may not sell novelty items in their Chutney Festival booths (e., T-shirts, etc.).
- Participants must adhere to deadlines for submitting applications, paperwork, and fee payments. Failure to meet deadlines will result in the disqualification of participant from the 2024 Chutney Festival.
- Participants and their employees must maintain the highest degree of cleanliness and professionalism in their booths and on the Chutney Festival grounds at all times.
- Participants are responsible for providing any and all necessary equipment for their operations. All equipment must meet Oakland County and State of Michigan, safety, and health standards.
- Booth locations will be assigned by Festival Management to ensure a variety of menu choices at different locations within the festival. Festival Management reserves the right to make menu item and price changes to create the best possible menu mix and value for our customers.
- Participants must be open all hours and days of the festival.
- We ask that you make every effort to participate in these pre-event promotions prior to Chutney Festival when invited.
Become a Chutney Festival Vendor!
We are so excited to help you showcase your best to our best patrons. Together we can make it an even more enjoyable experience for everyone!
We provide food entrepreneurs a platform to:
- Receive instant feedback, Demonstrate Sample or test market your product, receive instant responses about your products and/or services from attendees.
- Reach your target markets. Let us get the word out to the people who are most likely to become your customers.
- Establish a following within the local community. Become a Chutney Festival vendor with a loyal following of happy customers.
Enter in your information below and one of our staff will contact you.
READY TO APPLY? FILL OUT THE FORM BELOW:
Thank you for your interest in being a vendor at Chutney Festival, a South Asian and West Indian Street Food Festival. Please complete the following form to be considered for participation.
